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Welcome to my design playground. 🛝
Design ideas, random thoughts, things I’ve learned, and advice I probably should’ve followed myself.


A Small City, A Big Personality
Every city has a personality. Jiaxing’s is the kind that doesn’t need to shout. It’s my hometown—a small city in southeastern China, full of culture, familiar memories, and the kind of beauty you might miss if you’re always in a hurry. So when I was asked to create a city banner, I decided not to make it feel like a generic tourism poster. I wanted to show Jiaxing the way I remember it. The challenge? A city is a lot of things. How do you fit its culture, character, and atmos
Emilia Sun
Sep 131 min read


What If Branding Could Make You Hungry?
How do you make a brand look so good that people start craving the food? The goal for Kissushi was simple: make people hungry. Sushi is naturally visual — vibrant colors, fresh ingredients, and beautiful textures. I wanted the brand to amplify that appetite rather than compete with it. Designing for craving I explored a bold, pop-art-inspired direction with bright colors, playful graphics, and oversized food imagery. The idea was to make the food feel fresh, energetic, and al
Emilia Sun
Sep 121 min read


Emilia Sun: A look into our look
What would happen if The Daily Item’s entire design team got kidnapped? For starters, you’d be looking at, well . . . nothing. I suspect that when you read The Item and are captivated by the stories, it may not occur to you just how much effort goes into the design. I am not unbiased, since I am a designer, and I do have my fair share of opinions about how the page should look. I majored in Visual Communication Design for 6 years and earned my master’s degree in 2020 from the
Emilia Sun
Aug 113 min read
Let's Connect
Feel free to reach out for collaborations or just a friendly hello
emiliasundesign@gmail.com
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